Molly (M) McGinnis

IRIS X GENTLE MONSTER                       

Iris is a futuristic retail experience in collaboration with Gentle Monster’s kid’s collection. Envisioned in Toronto, Ontario, this experience provides a physical immersion into the brand through storytelling, brand persona, and trend forecasting.

LOCATION: Envisioned in Toronto, Ontario
SIZE: 5,000 sq.ft.
PROGRAM: Sketchup/Enscape

User Journey, trends,
consumer insights, ADA compliancy